The packaging is important to guarantee product quality and communicate messages. But at the same time, it has a considerable environmental impact. The packaging is therefore an important part of Midsona's work and we want to contribte to minimising their impact on our surroundings and increasing their recycling rate.

Midsona has already committed to the Plastic Initiative 2022* in Sweden. We have also made the Initiative a target for the rest of the Midsona Group 2030.

*Summary from


Plastic is a common material in our everyday life, but it is not used in a manner that is sustainable. Instead of manufacturing, buying and then trowing away the plastic as waste, we need to make the plastic packaging a part of a circular economy by reusing and recycling.

For reduced environmental and climate impact in every stage, Midsona has the ambition to look at the following aspects in the development of new and existing product packaging:

Material selection

  • Mapping of origin of the packaging raw material
  • Greater knowledge about energy consumption in the production process
  • Valuation of transports and storage possibilities
  • Characteristics of the material to ensure product quality and durability


  • Materials and possible combinations of materials
  • Necessary amount of packaging material
  • Filling ratio

Increased awareness among consumers

  • Clear recycling instructions
  • Inspiring messages - "Best by, often good after"
  • Training materials and campaigns


  • We have continued to remove plastic from our teas
  • 85 percent of the beauty packaging is made of sugar cane
  • The Friggs bottles contain 5 percent less plastic than before
  • The Mivitotal bottles contain 5 percent less plastic than before
  • Trippel Omega-3 consumer packaging is made of recycled plastic

Climate change is affecting Midsona in many ways. We work sustematically to use the resources in as sustainable manner as possible and thereby reduce our negative impact on the environment.


All Midsona's facilities have plans to systematically improve their environmental impact and Midsona takes responsibility for the organic production having the least negative impact on the environment, climate and people. New production methods, energy savings, waste control and support materials for production are areas that Midsona has identified as important.

Calculation and reporting of climate emissions

It is our ambition to map our largest emissions of greenhouse gases according to the GHG protocol in the next few years and establish a climate target approved by Science Base Target Initiative and in line with the Paris Agreement's 1.5 degree goal.


  • A new circulation press has been commissioned in order to reduce the CO2 emissions in the pressure treatment machine in our largest production unit in Germany
  • All energy to Midsona's office, production and warehouse units in Sweden, Denmark and Germany now come from 100 percent fossil-free electricity
  • 20-30 percent of the energy used in our production facilities and several warehouses come from own solar panels. All surplus energy from these facilities is sold at market price

Being able to transport raw materials and finished products is an absolute necessity for Midsona's financial and social development. At the same time, we are aware that transports are a major source of negative impact on human health and the environment and climate.


Midsona works continuously and goal-oriented to try to minimise emissions from transports and has created a model for efficiency enhancements and route optimisation of the company's goods flows. A Midsona transporter shall:

  • Report on the emission values for Midsona's transports in accordance with EN-16258
  • Have an operation that is socially, ethically, environmentally and financially sustainable.

We work a lot with the filling ratio in the transports hand have conducted tests to find the best way to double-stack pallets and thereby reduce the number of transports and in extension reduce the emissions of green-house gases. The tests have been done between Midsona's facility in Denmark to our facility in Germany. For domestic freight from the warehouse in Falköping, all dispatches are double stacked in that the haulier has vehicles where the loading area can be divided up.



Since 2009, Midsona carbon-offsets under the brands Kung Markatta and Helios, all transports that are necessary to import organically grown products from around the world. For carbon offset, Midsona in Sweden has chosen tree planting in cooperation with Vi-forest. For Helios in Norway, Project Ghana was chosen, which aims to promote energy-efficient ovens instead of those fired with charcoal.


To encourage a combination of traditional travel and video alternatives, video conferencing equipment was introduced as a standard at all of the Group's offices. Moreover, all of the employees' computers have been equipped with systems for video conferencing, i.e. Teams or Lifesize, so that the employees can participate in meetings regardless of where they work. The use of the equipment increases every year and several Nordic projects have been conducted through video equpment.

During the Corona pandemi, Midsona conducts no business travel